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Why Everyone Is Talking About SK Telecom’s New AI Prompt for YouTube Comment Management

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SK텔레콤 — 콘퍼런스 위기 2015에서 여지영이 강연을 하고 있다.
SK텔레콤 — 콘퍼런스 위기 2015에서 여지영이 강연을 하고 있다. — 사진: Qorwlsdn1 · Wikimedia Commons · CC BY-SA 4.0

On September 1, 2026, South Korean telecommunications giant SK Telecom released a generative AI prompt designed to help YouTube creators filter out malicious comments while extracting constructive feedback.

What happened

  • On September 1, 2026, SK Telecom published the 'Life AX Comment Manager Prompt' on its official newsroom [1].
  • The tool was created by Cho Young-won [1].
  • It is aimed at individual content creators on platforms like YouTube [1].
  • The prompt is used with the generative AI model Claude [1].
  • The cost of the prompt was not disclosed [1].

Why it matters

Content creators often face psychological stress when exposed to malicious comments [1]. SK Telecom designed this prompt to protect creators from emotional hurt while ensuring they do not miss important improvement requests hidden among thousands of comments [1]. Just as living organisms adapt to external stimuli, the YouTube ecosystem relies on interactions between creators and viewers, though criticisms can sometimes hinder a creator's motivation [1].

The numbers

Category Details
Release Date September 1, 2026 [1]
Creator Cho Young-won [1]
Target Audience Individual content creators on platforms like YouTube [1]
Toxicity Score Range 0 to 100, divided into 5 tiers (Total 100-point range ÷ 5 tiers = 20 points per tier)
Cost Not disclosed [1]

Fact-check

  • Claim: SK Telecom released the Life AX Comment Manager Prompt on September 1, 2026. Status: TRUE [1].
  • Claim: The prompt classifies comment toxicity on a 0 to 100 scale across five tiers. Status: TRUE [1].
  • Claim: The tool is designed to work with the generative AI Claude. Status: TRUE [1].

What's next

Field application began immediately following the September 1, 2026 release [1]. Creators can input their current mental state into the prompt—if set to 'bottom,' a safety device blocks high-toxicity text so the user only sees sanitized sentences [1]. Creators can also input tone samples to receive draft replies reflecting their own personalities, and the tool includes a verification section to prevent AI hallucinations [1].

Sources

  1. Life AX 금상(조영원) ― 상처는 걸러내고, 개선점만 남기는 댓글 매니저 프롬프트 — SK텔레콤 뉴스룸
  2. Life — Wikipedia (en)

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